Check out my article in Music Observer:
“Logically Abstract and Professionally Street: Barritz Is the Man of Many Hats”
Learn some of my history in regard to my experiences in the music industry and how I approach the work I do.
Check out my article in Music Observer:
“Logically Abstract and Professionally Street: Barritz Is the Man of Many Hats”
Learn some of my history in regard to my experiences in the music industry and how I approach the work I do.
Getting Your Music Licensed in Film, TV and Beyond (presented by the Guild of Music Supervisors) was the first panel I attended at the 2012 ASCAP “I Create Music” Expo held at the Renaissance Hollywood Hotel in Hollywood, CA on April 19th.
The panel consisted of Anna Granucci (Founder, Music Supervisor & Film Producer – Scene Tracks Music; Guild of Music Supervisors), Andrea von Foerster (Music Supervisor – Firestarter Music; Guild of Music Supervisors), Janine Scalise (Manager, Business & Legal Affairs, Music – Starz Entertainment) & JoJo Villanueva (Music Supervisor – Format Entertainment; Guild of Music Supervisors); and was moderated by Jonathan McHugh (Founder – Song Stew Entertainment; Guild of Music Supervisors).
These music supervisors sift through thousands upon thousands of submissions and spend most of their waking hours listening, scanning and jumping around and within musical works for licensing in film, TV and more. They walk the border between the art and the business related to it, searching for the right fit for the right clip at the right price.
Submissions come from all areas of the musical spectrum including indies, majors, composers and producers. The panel stated that they like to work with trusted sources, or connectors (e.g. – Zync Music, LipSync, The Talent House & Secret Road), and that you get only one chance to make a first impression!
The theme prevalent throughout was to make sure your work is presentable and containing all information relevant to said submission. Points were stressed in 3 different areas—legals, files and contact guidelines:
Other points include that some artists forego the immediate pay day in exchange for greater exposure and more plays, from outlets such as MTV, with hopes the final result will be close to, or sometimes surpass the upfront check. Creators were also encouraged to pursue indie projects whenever possible, to pickup The Hollywood Reporter and cross reference it with IMDb; and to be creative with their work by mixing up arrangements, allowing for intros, builds and hard outs at times, hence creating diversity in an artist’s catalog.